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Nike Inks Deal With RTFKT, a Metaverse Shoe Company
In a bid to bolster its position in the future digital world, Nike has acquired virtual sneakers and collectibles creator RTFKT.
December 14, 2021
Adidas Joins Nike in the Metaverse as Industry Inches Closer to ‘Wear-to-Earn’ Model
Leading apparel brands continue their ventures into the Metaverse. Is a 'wear-to-earn' model next?
December 03, 2021
UK’s Plutus Spearheads Crypto Adoption by Partnering with Nike
By cleverly combining crypto and fiat assets, Plutus appeals to legacy businesses
June 05, 2020
CryptoKicks: Nike to Tokenize Shoe Ownership on Ethereum
According to a patent dated December 10th, 2019, Nike is planning to tokenize the ownership of exclusive shoes. When purchased, shoes will become linked to a unique owner, all recorded via blockchain ...
December 11, 2019