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AT&T Dips in Premarket After Data Breach Affecting 73 Million Customers

AT&T reported a massive data breach that exposed personal information of 73 million current and former customers.

AT&T Stock Dip in Premarket After Reports of Data Breach Affecting 73 M Customers
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Telecommunications giant AT&T Inc. (NYSE: T) is grappling with the fallout from a massive data breach that exposed the personal information of 73 million current and former customers.

The company’s stock dipped 2.44% in premarket trading on Tuesday following the confirmation of the leak, which included sensitive details such as social security numbers and dates of birth. Despite the breach, AT&T’s stock has shown some resilience, with investors seemingly maintaining confidence in the company’s long-term financial health

AT&T’s Data Breach Exposed 73 Million Customers’ Personal Information

The company confirmed a massive data breach exposed the personal information of 73 million current and former AT&T customers. The leaked data includes sensitive details such as addresses, social security numbers, passcodes, full names, email addresses, and dates of birth. Financial information was not included in the breach.

The leaked data appears to be from 2019 or earlier, affecting 7.6 million current customers and 65.4 million former account holders.

AT&T has launched an investigation but has not found evidence of data theft from its systems, leaving the source of the leak unclear. As a precaution, the company has reset customer passcodes and advised affected individuals to monitor their account activity and credit reports closely.

AT&T Stock Dips 2.44% in Premarket Trading

AT&T Inc. stock showed resilience on Tuesday despite the company’s announcement of a massive data breach affecting 73 million customers. The stock closed at $17.60 on March 28, slightly increasing $0.05 (+0.28%). However, pre-market trading decreased by $0.43 (-2.44%).

With a market capitalization of $125.889 billion, a beta of 0.69, a PE Ratio (TTM) of 8.93, and an EPS (TTM) of 1.97, AT&T’s financial health appears stable. The company offers a forward dividend & yield of 1.11 (6.31%) and reported an average volume of 38,866,136.

The next earnings date is scheduled for April 24, 2024. Despite the news of the data breach, investors seem to maintain confidence in the company’s long-term value, indicating a belief that the violation may have a limited impact on AT&T’s financial performance.

Do you think the data breach could potentially have long-term consequences for AT&T? Let us know in the comments below.

Disclaimer: The author does not hold or have a position in any securities discussed in the article.


Tim Fries

Tim Fries

Author · Tokenist

Tim Fries is the cofounder of The Tokenist. He has a B. Sc. in Mechanical Engineering from the University of Michigan, and an MBA from the University of Chicago Booth School of Business. Tim served as a Senior Associate on the investment team at RW Baird's US Private Equity division, and is also the co-founder of Protective Technologies Capital, an investment firm specializing in sensing, protection and control solutions.

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